Case study 5 of 6 · DTC beverages
Drink Dry
Drink Dry
DTC beverages · UAE

One version of the truth, and repeat buyers on autopilot.

The challenge

Every platform claimed the same Shopify orders, and repeat customers were treated like brand-new ones.

What we used in SPARK
First-party attributionCounted every sale once, straight from Shopify orders.
Lifecycle segmentsGrouped buyers into new, repeat, at risk and lapsed.
CRM syncFed those segments into Klaviyo and WhatsApp flows automatically.
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✦ The impact
Customer lifetime value
+27%
vs. before SPARK
+58%
repeat-customer revenue
+34%
new customers
-21%
cost to acquire a new buyer

Your brand could be results like Drink Dry?

A free audit, run through SPARK, on your real numbers. No decks, no fluff - just where your next spark is.