Case study 6 of 6 · Fashion footwear

Pretty Ballerinas
Fashion footwear · Global
Creative decisions made on data, not gut feel.
The challenge
New ads were briefed on instinct, and winning creative burned out before anyone noticed.
What we used in SPARK
Creative DNATagged every ad's hook, format, colour and offer to find what wins.
Creative fatigueFlagged tiring ads before performance dropped.
Image StudioProduced on-brand variants of the winners in hours, not days.
✦ The impact
Time to refresh creative
-80%
vs. before SPARK
+45%
click-through rate
-29%
cost per purchase
+33%
return on ad spend
Your brand could be results like Pretty Ballerinas?
A free audit, run through SPARK, on your real numbers. No decks, no fluff - just where your next spark is.